Google partners e-commerce sites for ‘Cyber Monday’ on Dec 12


PTI

Write Comment     |     E-Mail To a Friend     |     Facebook     |     Twitter     |     Print


Google India on Tuesday said it has partnered with a host of e-commerce players including Flipkart, Snapdeal, Homeshop18, IndiatimesShopping, and makemytrip to bring to India its own version of ‘Cyber Monday’ on December 12.

Internet users can log on to www.gosf.in and get deals for 24 hours on this day from over 50 partners across e-commerce, local and classified, online travel sites and BFSI (banking, financial services and insurance) industries, Google said in a statement.

The festival will offer users an opportunity to shop for jewelry, shoes, apparel, travel packages, books, kidswear, gadgets, watches, computer accessories, health and fitness equipment, home decor products and real estate deals, it added.

First coined in 2005 as a marketing term by online retailers for the Monday coming after ‘Black Friday’, which itself is the name for Friday after Thanksgiving in the US, the ‘Cyber Monday’ has become a phenomenon over the years.

In 2010, comScore reported consumers spent USD 1.028 billion online on Cyber Monday (excluding travel) compared to USD 887 million in 2009.

With over 137 million Internet users in the country, India is witnessing a significant growth in the online activity. This is for the first time, an industry wide initiative of this scale is being attempted to offer users an incentive to gain from deals that they can find on the web on a single day, Google said.

“The initiative is aimed at encouraging shoppers to adopt online shopping with a focus to reach out to first time online buyers. The participating companies will also offer special deals for the first time buyers on their websites,” it said.

“The online shopping industry is already over USD 1.5 billion and with this initiative, we want to reach out and promote online shopping to the first time buyers,” Google India MD and VP Sales and Operations Rajan Anandan said.

“For this 24 hour sale, we have lined up some really exciting offers from our portfolio of 500 brands and we’re confident that shoppers will come back for more,” Myntra.com Co-Founder and CEO Mukesh Bansal said.

The partners include eBay India, Flipkart, Snapdeal, IndiatimesShopping, Makemytrip, Yebhi.com, firstcry.com, Homeshop18.com, Croma, Gitanjali Group, Monster India, Tradus, GoIbibo, among others.

Write your Comments on this Article
Your Name
Native Place / Place of Residence
Your E-mail
Your Comment   You have characters left.
Security Validation
Enter the characters in the image above
    
Disclaimer: Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Kemmannu.com will not be responsible for any defamatory message posted under this article.
Please note that under 66A of the IT Act, sending offensive or menacing messages through electronic communication service and sending false messages to cheat, mislead or deceive people or to cause annoyance to them is punishable. It is obligatory on kemmannu.com to provide the IP address and other details of senders of such comments, to the authority concerned upon request. Hence, sending offensive comments using kemmannu.com will be purely at your own risk, and in no way will Kemmannu.com be held responsible.
Similarly, Kemmannu.com reserves the right to edit / block / delete the messages without notice any content received from readers.




Nirmala Thonse organizes Awareness Campaign agains
View More

Udupi BasketUdupi Basket
Veez Konkani Issue # 129Veez Konkani Issue # 129
Contact for Masks, Sanitizers, PPE kits and More..Contact for Masks,  Sanitizers, PPE kits and More..
LIVE STREAM OF MASSES - Holy week schedule from Abu DhabiLIVE STREAM OF MASSES - Holy week schedule from Abu Dhabi
Our ABBA will never be forgotten - A TributeOur ABBA will never be forgotten - A Tribute
Hotte Thumba Tiffin Services at Kallianpura, Santhekatte and Kemmannu.Hotte Thumba Tiffin Services at  Kallianpura, Santhekatte and Kemmannu.
Smparka Feb 2020Smparka Feb 2020
Choice Furniture vast household showroom opens at Santhekatte, KallianpurChoice Furniture vast household showroom opens at Santhekatte, Kallianpur
Focus Studio, Near Hotel Kidiyoor, UdupiFocus Studio, Near Hotel Kidiyoor, Udupi
Canara Beach Restaurant, Hoode/Bengre, Udupi.Canara Beach Restaurant, Hoode/Bengre, Udupi.
Delite Catering, SanthekatteDelite Catering, Santhekatte
Welcome to Thonse Naturecure HospitalWelcome to Thonse Naturecure Hospital
Kemmannu Platinum Jubilee Souvenir – Amruth KaanikKemmannu Platinum Jubilee Souvenir – Amruth Kaanik
St. Alphonsa of India
Kemmann.com Face Book

Click here for Kemmannu Knn Facebook Link

Sponsored Albums