Karnataka Alps Announced their Team Members and Brand Ambassador for Celebrity Badminton League Season I


Vivek Cornelio
Kemmannu News Network, 25-08-2016 16:10:04


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Karnataka Alps Announced their Team Members and Brand Ambassador for Celebrity Badminton League Season I

Bengaluru, 25th August, 2016: Karnataka Alps is a franchise of Celebrity Badminton League 2016, with the best of Sandalwood Film industry centralized in an exhilarating Badminton league. The word ’Alps’ means ’a high mountain’. Deriving the meaning typologically from the team name ’Karnataka Alps’ explains that the team will always have its place at greater heights than any.

 

It is owned by Mr. Justin Samuel James who is the director of Alpha Digitech Company, co­-owned by Mrs. Sangavi Kavya Ramesh an actress in Indian film industry known for her work in Tamil cinema, Kannada cinema, and Telugu cinema, and Mr. Moses Tychicas, Head of Strategy and Business Development of Alpha Digitech Company Heads Strategy and Business Administration of Karnataka Alps team. This confederacy focuses to provide an innovative, entertaining and supreme-quality league. It also provides a platform for celebrities to exhibit their badminton competency. Moreover, to deliver ethical integrity for the fans, partners and professional players. Our social intention is to identify and promote aspirants to become professional players. Furthermore, it is a fund raiser which aids minority students and children affected by Child Labor.

This team will have Kannada’s Super Star Actor PUNEETH RAJKUMAR as its Brand Ambassador. At the first season of Celebrity Badminton League 2016, Karnataka Alps takes a step to a bigger and better approach with the team being headed by Actor Diganth as the Captain followed by Yogesh, Indrajit Lankesh, Ravi Chetan, Arjun, Jagadish, Sangavi, Andrita Ray, Kavitha Lankesh, Sindhu Lokanath and Krishi 

The Celebrity Badminton League (CBL) is bringing together the entire South Indian film industry in its very first season, and has all indications of becoming a national league by the next edition. The finals will be in Kuala Lumpur and given the popularity of Southern cinema there, CBL is sure to witness large number of fans cheering their favorite stars.

Mr. Justin Samuel James who is the founder of Alpha Digitech & Alps International Company, which is the largest aggregator, innovator, publisher and distributor of South Indian entertainment content in the world acquiring worldwide exclusive rights, which establishes Alpha Digitech as leading music aggregators down south and internationally. Justin Says “It’s imperative that the players get the backing of their owners all the time. A good team owner always keeps an open mind while taking decisions, which are best in their team’s interest.”

Mrs. Sangavi Co-owns Karnataka Alps, who is an actress in Indian film industry, appreciated for her work in Sandalwood, Kollywood and Tollywood film industries, in a film career spanning 22 years. She was starred in over 99 feature films. She loves the game badminton and she is very happy that she has got power star Mr. Puneeth Raj Kumar who is also a very good squash and badminton player as the team’s brand ambassador, and very good celebrities from Sandalwood film industry who also loves the game and passionate about the game. They are putting in a lot of time and efforts in the game to make it a grand success. She is also very happy that Mr. Vijay Lancy, CEO of Prakesh Padukone Sports Management (PSM) is coaching the team. Sangavi says “Team motivation’ shall bring in winning spirit in the team to win this season’s matches”.

Mr. Moses Tychicas, Head of Strategy and Business Development of Alpha Digitech Company Heads Strategy and Business Administration of Karnataka Alps team. He has strategically planned and coordinated events ranging from high-profile events and international symposia owning a company named 7 Stones Group. He executes exceptional events that meet business objective. Business View: As a strategic business administrator Moses aims to reach a business goal of 1.5 Crores INR to have that funds distributed towards all targeted expenses of the team and to also allocate funds towards social causes. He says the team is also open to have the mentioned sponsors - Presenting Sponsor, Powered by Sponsor, Associate & Support sponsor. He also says that this would be one of the greatest platform built ever for the partners and sponsors to reach viral towards their targets. Sports View: Moses as a strategist also analyses the sports value reach of this Celebrity Badminton League, and states that it is biggest game changer in the history of Karnataka where top celebs are involving themselves directly to help this game reach all parts of Karnataka.

For sponsorship details call us at +91 – 8088 224 224 | Email – marketing@karnatakaalps.com

Note from CBL Founder

When asked about this innovative idea of getting celebrities in these kind of sports, Mr. Hemachandran, CEO & FOUNDER of CBL said “ Having been an integral part of the Chennai Angel Investors and Indian Angel Network, I could quickly evaluate and recognise that the sports and entertainment industries have been the biggest money spinners over the last few decades. I believe that a multiplier effect kicks in when we present a combined avatar of both these elements in a power packed sporting league model. At least 80% of the celebrities play badminton as a recreational sport to keep fit and even as we announced our intentions to launch the league, we received immediate representation from the four team owners and celebrity players to participate in this format. The format allows the team owner to collect 15% from the central revenue generated by CBL, apart from acquiring individual team sponsorships to subsidise the cost of purchasing the team. The team owner will in turn bear the franchise fee, local promotion cost, event management, logistics and the money that will be charged by the celebrities for participation.”

 The matches will be hosted at Chennai, Cochin, Hyderabad and Karnataka and the final match will be held in Kuala Lumpur, Malaysia. The schedule of the matches are as follows:

September 18th

Chennai

League match 1

Nehru indoor stadium

September 24th

Cochin

Press meet / League match 2

Regional Sports centre stadium – RSC

October 8th

Bangalore

Press meet / League match 3

Karnataka Badminton Association Stadium- KBA

October 22th

Hyderabad

Press meet / League match 4

Gachibowli Indoor Stadium

November 11th

Kuala Lumpur

Malaysia - Opening ceremony / Star night

Stadium Negara

November 12th

Kuala Lumpur

Finals - League / tournament & Awards

Stadium Negara


Media Contact: Lisha P +91 8870089812

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