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Shemaroo Entertainment inked an acquisition deal with Viacom18 Motion Pictures

Acquires a pipeline of 23 movies including blockbusters of the year and unreleased titles

Mumbai, 13th November, 2013: Shemaroo Entertainment, an established Filmed Entertainment “Content House” in the country, inked an acquisition deal with Viacom18 Motion Pictures. The Company acquires exclusive video rights for a pipeline of blockbuster movies of the year, awaited to be released on Home Video. The deal also includes a large chunk of unreleased titles.

A pipeline of 23 movies, including acclaimed titles like Bhaag Milkha Bhaag, Bombay Talkies and Madras Café along with unreleased titles like Gabbar featuring Akshay Kumar, Mary Kom Film featuring Priyanka Chopra and One By Two featuring Abhay Deol form part of the deal. The list also includes regional titles – Marathi and Bengali.

Talking about the acquisition, Hiren Gada, Director, Shemaroo Entertainment said, “We are glad to join hands with Viacom18 Motion Pictures. We firmly believe that content is king in our business and continuously work to expand our library which presently includes around 2800 titles. The deal will also allow us to offer fresh and latest content to our partners and consumers."

Ajit Andhare, COO Viacom18 Motion Pictures says,” We are constantly looking to monetise our content with transparent, professional partners who will place value on our work and maximise its potential in every channel. This deal with Shemaroo on Home Video is a step in that direction.“

About Viacom 18 Motion Pictures
Viacom18 Motion Pictures is India’s finest fully integrated motion pictures studio. In just two and a half years of operations, VIACOM18 MOTION PICTURES has emerged as a force to reckon with by delivering a stream of critically and commercially successful films that have appealed to millions of Indians all over the world.. VIACOM18 MOTION PICTURES has produced and distributed 20 Hindi and 13 Hollywood films in this short span of time

VIACOM18 MOTION PICTURES also holds the rare distinction of having 11 titles in the last two years to have run successfully in theatres for more than 50 days - Golden Hits! The Studio has also backed path-breaking and much-appreciated creative work in the form of hits like Special 26, Kahaani, Gangs of Wasseypur, OMG - Oh My God!, Shaitan, That Girl in Yellow Boots, Pyaar ka Punchnama, Inkaar and Saheb, Biwi Aur Gangster Returns to name  a few.
Viacom18 Motion Pictures swept all the popular and critical film awards this year with Kahaani, and Gangs of Wasseypur taking the top honours. 2013’s slate promises to take the game even higher –Bombay Talkies, Bhaag Milkha Bhaag, Madras Cafe,  and Boss.
The strategic alliance with Paramount Pictures to market and distribute PPI line-up in the Indian sub-continent has seen blockbusters like Transformers Dark of the Moon, Mission: ImpossibleGhost Protocol, Madagascar 3, Hugo, Paranormal Activity and G.I. Joe: Retaliation to name a few.

About Shemaroo
Celebrating the golden jubilee, Shemaroo Entertainment Ltd is among few entertainment companies that has hallmarked several pioneering efforts with its innovative and out- of-the- box thinking. Founded in 1962, Shemaroo Entertainment Ltd is an established Filmed Entertainment “Content Houses” in the country, active in Content Ownership, Creation, Aggregation and Distribution with a large content library of over 2800 titles.

Shemaroo is engaged in the distribution of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others. With its partnership with the major telecom operators and other digital media platforms, Shemaroo is at the forefront of the digital age. The company has also tied  up with many content providers across the country. The “Shemaroo” brand today is synonymous with quality entertainment in the Indian entertainment eco system.